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From helping reduce swelling and muscle soreness to boosting blood flow to the tissues, sports cryotherapy is something that’s becoming increasingly popular among athletes, celebrities and health and fitness enthusiasts alike. But how exactly does this form of sub-zero therapy work and how does it help your body? We’ll cover how cryotherapy works, its benefits and how it can take your fitness to the next level.

Thought cryotherapy was just for athletes? Think again. Celebrities love cryotherapy and it’s not because they’re working out. Cryotherapy is so beneficial for wellbeing that celebrities have been flocking to their nearest cryotherapy facilities to try out the treatment for themselves. Kate Moss, Jessica Alba, Demi Moore, Jennifer Aniston are just a few of the many celebrities who use cryotherapy on a regular basis. Celebrities are always looking for the next best thing when it comes to health and beauty so naturally they love the most innovative treatment to take the beauty industry by storm: cryotherapy. While cryotherapy has innumerable health benefits it’s beauty benefits are just as vast as well.